A-TEC Ambulance is a private Ambulance service in the Chicago area, servicing ten major hospitals and over a hundred nursing homes. In business for 35 years, A-TEC built their reputation on a foundation of integrity and world-class support for their EMTs and paramedics.
Like the rest of the EMS industry, A-TEC was faced with a recruitment crisis. With a strong reputation, training platform, benefits package, and clear career ladder, their foundation for recruiting top talent was sound. However, A-TEC needed a website to clearly communicate their people-first culture, showcasing employment opportunities and their career ladder.
Our Approach
Frontline worked with A-TEC’s executive team to develop and execute a vision for a total website overhaul. This plan included:
- Branding, style and layout update
- Careers/benefits spotlight
- A-TEC’s EMT Education pages
- Current Job Openings
- Highlighting A-TEC’s values and history
- Executive Team highlights
- Testimonials from former employees
Outcomes
The A-TEC website, launched one year ago, has consolidated their training, education, and recruitment efforts, while also showcasing their unique people-first culture. The updated website has ranked higher for SEO and driven measurable lift in A-TEC’s recruiting efforts, including:
- 12,000+ New Website Visitors
- Over 250 applicants for EMT training
- 400+ Job applications
Need a Website That Works as Hard as You Do?
Whether you’re a public organization or a private business, Frontline Creative Studio builds digital platforms to engage your community and build a pipeline of leads, applicants, and proven results. Contact us today to learn more!
