Branding Swinging Fore Hope

Founded in 2023, Swinging Fore Hope is a charity golf tournament benefiting the Kirkland Cancer Center. Swinging Fore Hope raises money for the Patient Needs Fund, which directly assists patients battling cancer, from medical assistance to transportation costs.

In 2025, Swinging Fore Hope contracted Frontline to develop a premium flagship brand for the event, in addition to social media support, graphics templates, a website, event photography, and event materials.

Outcomes

This brand foundation helped drive higher social engagement than ever before, and cemented Swinging Fore Hope as one of West Tennessee’s premier annual fundraising events.

In 2025, the golf tournament raised $250k to support the Kirkland Cancer Center’s Patient Needs Fund, a 38% increase from 2024. The Patient Needs Fund helps cancer patients with financial assistance in many aspects of their battle with cancer.

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