First Res Case Study Page

CLIENT

First Res Equipment sells firefighter rescue straps and Patient-Assist-Lift (P.A.L.) straps. They sell simple solutions created by firefighters for firefighters.

Industry

Healthcare Equipment Manufacturer

Services

  • Brand Consulting
  • Brand Design
  • Website Development
  • Copywriting
  • Photography
  • Print
PROBLEM
A new medical equipment manufacturer offering equipment for First Responder lift-assist and Firefighter extrication, First Res needed serious marketing to solve a serious problem. First Res needed to create and establish an identity to raise brand awareness and begin selling product. MORE HEREEEEE
SOLUTION
Frontline created a visual identity for First Res, as well as an engaging, informative website complete with lifestyle photography, SEO optimization, product photography, user testimonials, and copywriting. First Res is now positioned as one of the most in-demand new-market products for First Responders, and their innovative solution is poised to be a staple in every first responder kit.
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